Client: Dove
Targeting four categories with just one set of core products requires a degree of creative flexibility. For that reason, Dove asked Hunters out for a series of 12 posts, aiming at Beauty, Sporty, Value-hunters and Generic consumer groups. Another chance for us to improvise on content and create relevantly graceful visual, the series was able to elevate Dove into an everyday cosmetics, healthy to the skin and friendly to the consumers.
