above the line below the line branding digital
Perfetti POSM
above the line below the line branding digital

Client: Perfetti Vietnam

Perfetti POSM

#perfetti #posm

When Chupa Chups, Mentos & Alpenliebe all hit the show, sweetness overflows! Such delightfulness is felt throughout the POSM for the launch of these 3 hero products from Perfetti. Colorful, childhood-inspired and deliciously eye-catching are how the sideburns and showcases at high-traffic locations spring to mind, grabbing TA’s attention (and driving their lust for sweets) at first sight.