above the line below the line branding digital
Clear Helmet & KOL Gift
above the line below the line branding digital

Client: Clear

Clear Helmet & KOL Gift

#clear #gift

After years of effort, Clear has successfully inspired a new generation of daring young women, with Toc Tien as the leading force. Launching a new line of hair care products, Clear wanted to celebrate its bold spirit and also further the collaboration with Toc Tien. And so, a new line of cool helmets came to life, each bearing an empowering quote. Along with the helmets, Hunters also design an exclusive gift for Toc Tien. The gift immediately got into conversations for its unique appearance. A simple task, beautifully executed. After the job was done, suddenly, we wonder if the quote was about a girl’s beautiful hair, how can people see how beautiful it is under the helmet? A tough question, so let’s just let it slide away…