Chop Chop

| packaging

Chop Chop, the new product of ORION, was named after the sound of smacking your mouth when enjoying delicious food. This concept was translated into the packing, which Creativehunts were in charge of, with colorful illustrations of Vietnamese street foods. We took it one step further with the new character, “Uncle Vendor”, to establish a familiar, friendly connection with the TA, secondary and high school students.