Client: Vivo
Vivo was launching the new Y50 smartphone with an edge on speed, but how could they communicate that to young consumers? That’s why Creativehunts came up with the idea “Surfing a smooth lifestyle with Vivo Y50”, visually delivered through the KV of Quang Hai using Y50 to speedily “surf” his pro-active life. With the KV as the starting point, a wide range of digital assets was crafted, amplifying the impact of the successful launch the new Vivo Y50.
