above the line below the line branding digital
Vinamilk Ông Thọ Key Visual
above the line below the line branding digital

Client: Vinamilk

Vinamilk Ông Thọ Key Visual

#vinamilk #ongtho #keyvisual

Part of many Vietnamese people’s memory, Vinamilk’s Ong Tho condensed creamer is an iconic, sugary, love-filled taste that has accompanied countless generations. Yet it is due for a new packaging, aiming at a younger customer base. Hunters, in return, developed 12 KVs for the campaign, targeting various segments and raising brand awareness. So, the story of 45 years of sweetness has arrived at a new, sweeter and more modern chapter.